1,00,000+
Alumni
120+
Courses
3,000+
Hiring Partners
1000+
Expert Trainers
Course Highlights and Why Digital Marketing Courses in Bangalore at FITA Academy?
A thorough and worldwide curriculum focused on industrial needs. Industry experts with over a decade of experience create Digital Marketing courses. Our program incorporates a combination of theoretical and practical knowledge for learners. The Digital Marketing Courses in Bangalore fees are designed to be accessible for every student. Adaptable batch schedules allow candidates to participate in classes easily. We offer Digital Marketing Courses in Bangalore Online and offline. FITA Academy collaborates with more than 3,000 firms and experiences a strong demand for Digital marketing experts. Our placement office will offer placement support and training for students after they finish the Digital Marketing Course. After the course, a worldwide acknowledged certificate of completion will be granted. Students benefit from case studies, live projects, and sessions that prepare them to competently and efficiently handle most real-life marketing scenarios. The best Digital Marketing Training Institute in Bangalore offers specialize modules involving SEO, SEM, content marketing, and media communication strategies as offered by Digital Marketing Institute updated with current market trends. Upcoming Batches
- 23-01-2025
- Weekdays
- Thursday (Monday - Friday)
- 25-01-2025
- Weekend
- Saturday (Saturday - Sunday)
- 27-01-2025
- Weekdays
- Monday (Monday - Friday)
- 01-02-2025
- Weekend
- Saturday (Saturday - Sunday)
Classroom Training
- Get trained by Industry Experts via Classroom Training at any of the FITA Academy branches near you
- Why Wait? Jump Start your Career by taking the Digital Marketing Training in Bangalore!
Instructor-Led Live Online Training
- Take-up Instructor-led Live Online Training. Get the Recorded Videos of each session.
- Travelling is a Constraint? Jump Start your Career by taking the Digital Marketing Online Course!
Digital Marketing Course Objectives
- Learning about Digital Marketing as a concept, its components and its relevance to the business world.
- Understand the goals and objectives of the digital marketing campaigns. Give specific numerical targets for different business contexts.
- Learn to recognize and differentiate essential digital marketing channels, grasping their strategies, advantages, and uses.
- Learn about the concept of a Digital Marketing Plan, the elements of strategic planning, and the processes of target audiences and campaign implementation.
- They explored SEO basics, probing the on and off-page approaches.
- Clarifying search engines’ role, operations, crawling, and indexing within digital marketing.
- A deeper insight into various search engines, emphasizing Google search engines and the distinctions between SEO and paid advertising.
- Examine SEO thoroughly: encompassing white, black, and grey hat methods; keyword research and resources such as Google Keyword Planner.
- Understand on-page optimization, encompassing fundamental HTML concepts, title tags, H1 tags, meta descriptions, keyword density, content quality, and image optimization.
- Understanding technical SEO factors encompasses URL formats, page loading speed assessment, schema markup, 301 redirects, sitemaps, and the significance of internal links.
Digital Marketing Course Syllabus
Module 1: Digital Marketing Landscape
- Digital Marketing Overview
- Campaign Goals
- Important Digital Marketing Channels
- Knowing to Develop Digital Marketing plan
- Digital Marketing vs Traditional Marketing
Module 2: Mastering SEO
- Introduction for Search Engines
- What is Crawling
- What do you mean by Indexing
- Other Search Engines vs Google
- Paid ADS vs SEO
- White Hat, Grey Hat, and Black Hat SEO
Module 3: Keyword Analysis and Research
- Deep research on potential keywords
- Google keyword and Planner tool
- Searching other keywords from Google Auto detection
- Finalization of Money keywords
Module 4: On-Page Optimization
- Basic of HTML
- Significant HTML Tags
- META Desc, Title, H1
- Keyword Prominence
- Keyword Density
- Content Optimization
- Content-Length
- Content Freshness and Uniqueness
- Quality of Content
- Image optimization
Module 5: Technical SEO
- URL Length
- URL Structure
- Page Speed Analysis
- 301 Redirects
- Robots. TXT
- Sitemaps.XML
- Internal Linking
- Schema.org
- Significant Schemas to be implemented
Module 6: Off-page optimization
- Google PageRank
- Indicators measurements like PA and DA
- Adding the Moz Bar Chrome Extension
- Importance of Backlinks
- Techniques of Backlinks
- Social BookMarking
- Forum Participation
- Web 2.0
- Article Submission
- Blog Commenting
- Classifieds
- Directory
- Video Submission
- Press Release
- Infographics
- Guest Posting Blog
- Answering sites
- Social Media websites
- Industry Roundup
- Audio Sharing Sites
- Business Listing Websites
Module 7: Advanced Link Building
- Do-Follow Links
- Link Wheel
- Referral Links
- Link Exchange
- Link Juice
- Link Pyramid
- No-Follow Links
Module8: Google Algorithm Updates
- Panda Algorithm
- Caffeine Algorithm
- Penguin Algorithm
- Page Layout Algorithm
- EMD Algorithm
- Page Layout Algorithm
- Core Algorithm
- Mobile-Friendly Algorithm
- Other Recent Algorithm
Module 9: Blog Marketing
- Introduction to Blogs
- Creation of Blogs
- Attracting the Visitors
- Knowing and choosing the right topics to post
- Periodic Posting
Module 10: Content Marketing
- Creating the Original Content
- Knowing the Content Marketing Strategy
- Developing the Content Marketing Plan
- Deriving the Specific Audience
Module 11: Competitor Analysis
- Competitor Analysis Tools like SEMRush, Ahref, and SEOProfiler
- Competitor Links
- Competitor Traffic Analysis
- Detailed understanding of Ahref or other equivalent tools.
Module 12: Website Audit
- In Detail On-Page SEO Audit
- Page Speed Audit
- Content Duplication
- Console Warnings and Errors
- Google Penalty Check
Module 13: SEO Tools
- Ranker Tracker Tools
- Website Audit Tools
- Keyword Research Tools
- ON-Page Optimization Tools
- Backline Research tools
- Content Creation Tools
Module 14: Google My Business
- Creation of Google Listings
- Creation of Citations
- Reviews
- Periodic Posting of updates and their importance
- Handling the Negative Reviews
Module 15: Google Search Console
- Organic Performance
- Top Search Queries
- Important Performance Metrics
- Impressions, CTR, and Clicks
- Top Pages
- Use of Various filters
- Structured Data
- Coverage issue
- URL Inspection
- Mobile Usability
- Site Maps
- Logos, BreadCrumbs, and FAQS
- Security Issues
- Manual Action
- Links
- Legacy Reports and Tools
Module 16: Google Analytics
- Google Analytics Setup and User Analysis
Module 17: Mastering SEM
- Choosing Keywords
- Creating Campaigns
- Images Ad
- Video Ad
- Texted Ad
- Animated Ad
- Re-marketing
- YouTube Marketing
Module 18: Google Search Ad
- Creation of a PPC Campaign
- Quality Score
- Ad Rank
- Ad Groups
- Keywords
- Creation of Text Ads
- PPC Budgeting
- Negative Keywords
- Bid Management
- Extension SetUp
- Optimization of PPC Campaign
- Measuring the Key Metrics
Module 19: Google Display Ads
- Placement Targeting
- Interest Targeting
- Contextual Targeting
- Topics Targeting
Module 20: Remarketing Ads
- Dynamic Remarketing
- Standard Remarketing
- Remarketing lists for the search ads
- Email Marketing
- Video Marketing
Module 21: Video Marketing
- Video Optimization Introduction
- Creator Studio
- Video Platforms
- Creating Videos
- Youtube Channel
- Video optimization at an advanced level
- Playlist
- Youtube Analytics
- Best Practices
Module 22: Mobile Marketing
- SMS Marketing
- App Store Optimization
- Paid ads and Targeting Mobile
- Differences between Mobile Marketing and Web
- Responsive Websites
- Mobile Websites
- Creation of a Mobile Process: Hybrid Apps Overview and Native
Module 23: Whatsapp Marketing
- Installation of Whatsapp Business
- Configuration
- Auto Messages
Module 24: SMS Marketing
- Identifying the Vendors
- Promotional vs Transactional SMS
- Database
Module 25: Youtube Optimization
- Creation of Channel
- Finding Video Keywords
- Optimization of Video Title
- Optimization of Tag
- Creation of Catchy Thumbnail
- Description Hashtag
- Subscriber Link Optimization
- Youtube monetization
Module 26: Social Media Optimization
- Group Participation
- Event Creation
- Insight Reports
- Optimizing post with HashTags
- Creation of Social Media Profile and Twitter, Instagram, LinkedIn, and FB
Module 27: Social Media Marketing
- Various channels of Social Media
- Facebook Marketing
- Twitter Marketing
- LinkedIn Marketing
- Instagram Marketing
- Growing Social Media Channels
Module 28: Facebook Marketing
- Facebook Page Optimization
- Facebook business manager and creation
- Campaign creation - Video, Event Promotion, Lead Generation, Post Reach increasing App store, and Pages like Ad
- Setup of Audience
- Creative Ad posting
- Bidding and Budgeting strategy
Module 29: Instagram Marketing
- Optimization of Instagram Business Profile
- Creation of Instagram Content Strategy
- Influencer of Instagram Marketing
- Bidding and Budgeting Strategy
- Instagram Paid Marketing in stories and feeds
Module 30: LinkedIn Marketing
- Optimization of the Linkedin company page
- LinkedIn Ads- Search, Image, InMail, Retargeting Ads, and Job Postings
- Bidding and Budgeting Strategy
Module 31: Twitter Marketing
- Twitter Marketing for the Reach of Brand
- Twitter followers
- Instream video ads
- App installations
- Retargeting the audience
- Bidding and Budgeting Strategy
Module 32: Email Marketing
- How does Email Marketing functions?
- Types of Email Marketing
- Opt-in Email Marketing
- Account setup for Email Marketing
- List Setup and Web Form
- Email Broadcast creation
- Auto Responders for setup
- Optimization of the increase inbox percentage
- Choosing the top email marketing tool such as Mailchimp
Module 33: Digital Marketing Certifications
- Google AdWords Certification
- Hubspot Certification
- Google Analytics Certification
- Youtube Certification
- Facebook Ad certification
Module 34: Quora Marketing
- AD Setup of Quora
- Audience Targeting
- Contextual Targeting
- Promotion of Answer
- Questions Training
- Audience Targeting
Module 35: Tik Tok Marketing
- Understanding what is Tik Tok
- Knowing more about the followers and likes
- Understanding the need for TikTok Ad
- Creating Campaign
- Placement Targeting - Helo App, Vigo, and Tiktok
- Audience Targeting - Interest and Retargeting
- Bidding and Strategy
Module 36 - Setting up the Powerful Websites using the WordPress
- Web Technologies
- Knowing Terminologies
- Domain Hosting and Registration
- Knowing HTML
- Installation of WordPress
- User Administration
- Setup of Website using WordPress
- Paid theme vs Free theme
- Selection of theme process
- Installing themes
- Changing themes
- Activating and Preview themes
Module 37: Lead Generation
- Knowing Lead Generation methods
- Becoming familiar with the landing pages
- Website vs Landing Pages
- A/B test for better lead generation
- Mastering the lead funnel
- Nurturing the lead process
- Practical classes of CRM for lead management
Module 38: Google AdSense
- Adsense policy
- Being approved by Google
- Best Practices followed in the AdSense Code Generation
- integrating the code for your blog
- Earning money through Adsense
- Improving the CTR
Module 39: Affiliate Marketing
- Knowing about the Affiliate Marketing
- Affiliate Marketing Portals
- Legal Policies
- Gaining the approval
- Tracking the Affiliate Codes
Module 40: Online Reputation Management
- Tools that are required for ORM
- SWOT analysis for ORM
- Brand conversation on listening
- Devising the ORM
Module 41: App Store for Optimization
Module 42: Conversion optimization
Module 43: Heatmap Analysis
Module 44: Achieving the goal in Digital Marketing
Digital Marketing Course Trainer Profile
- Digital Marketing Trainers at FITA Academy are industry specialists boasting over a decade of experience in diverse Digital marketing roles, including SEO Executive, SEM Executive, Digital Marketing Manager, Content Marketing Manager, Social Media Marketing Executive, and more.
- At FITA Academy, our trainers for Digital Marketing Classes in Bangalore equip students with industry-relevant exposure, integrating theoretical and practical knowledge.
- Students’ training is grounded in practical case studies and real-life projects. Thus, it provides them with the necessary understanding of real-life scenarios.
- Instructors hold frequent review sessions to help students reinforce their studied ideas.
- Our instructors frequently hold sessions to clear doubts with students and clarify their concepts.
- Students receive frequent evaluations to assess their comprehension and grasp of concepts.
- Trainers assist learners in creating resumes and enhancing their skills by offering valuable interview advice.
Learn at FITA Academy & Get Your
Dream IT Job in 60 Days
like these Successful Students!
Student Success Story of Digital Marketing Courses in Bangalore
Vignesh has been a food delivery agent for nearly a year. As a B.Sc. graduate, he searched for jobs in his spare time but couldn’t get any. With his expenses rising, he had to act fast to improve his career. But he didn’t know how. That was when his college mate, an IT professional and alumnus of FITA Academy, suggested that he take a course at FITA Academy.
Vignesh enquired about our various courses at FITA with our coordinators. He opted for Week end digital marketing offline course in bangalore after our coordinators guided him through the various courses. Once enrolled, Vignesh learned diligently, learning the concepts of Digital Marketing by coordinating with our trainers. He managed to complete the Capstone projects and obtained the certification of completion by the end of the course.
Vignesh attended the placement training sessions conducted by FITA Academy. He trained himself by attending mock interviews and group discussions and confidently attended interviews. He got offers from Steward Capital and iTrend Solutions. He accepted the offer from iTrend Solutions and is currently working there as a Digital Marketing Associate with a pay of Rs 4 LPA.
Features of Digital Marketing Courses in Bangalore at FITA Academy
Real-Time Experts as Trainers
At FITA Academy, you will learn from industry experts eager to share their knowledge with learners. You will also get personally mentored by the Experts.
LIVE Project
Get the opportunity to work on real-time projects that will provide you with deep experience. Showcase your project experience and increase your chances of getting hired!
Certification
FITA Academy offers certification. Also, get ready to clear global certifications. 72% of FITA Academy students appear for global certifications and 100% of them clear it.
Affordable Fees
At FITA Academy, the course fee is not only affordable, but you can also pay it in installments. Quality training at an affordable price is our motto.
Flexibility
At FITA Academy, you get the ultimate flexibility. Classroom or online training? Early morning or late evening? Weekday or weekend? Regular Pace or Fast Track? - Choose whatever suits you best.
Placement Support
Tied-up & signed MOUs with over 3000+ small & medium-sized companies to support you with opportunities to kick-start & advance your career.
Why Learn Digital Marketing Courses in Bangalore at FITA Academy?
Live Capstone Projects
Real time Industry Experts as Trainers
Placement Support till you get your Dream Job offer!
Free Interview Clearing Workshops
Free Resume Preparation & Aptitude Workshops
Digital Marketing Certification Training in Bangalore
Upon finishing the course, students receive a certificate of completion following the Best Digital Marketing Courses in Bangalore. This certification serves as a genuine endorsement that explicitly indicates the skill level of individuals and their understanding of Digital marketing. Having this certification on your resume boosts your likelihood of receiving preference during job interviews.
It is widely acknowledged that Digital Marketing holds vast potential in the marketplace. To manage the evolving trends in Digital Marketing, staying current with the required skill sets is essential. One can thrive in Digital Marketing by enrolling in certification programs. With that in mind, in addition to the certification offered by FITA Academy, there are numerous internationally acknowledged certificates in Digital Marketing. FITA Academy has established a strong reputation as a Digital marketing courses in Bangalore with Certificate, offering students essential support to finish the certification course successfully.
Have Queries? Talk to our Career Counselor for more Guidance on picking the
right Career for you!
Placement Session & Job Opportunities after completing Digital Marketing Courses in Bangalore
India ranks second with a more significant number of internet users worldwide. Acknowledging this need, FITA Academy strives to be the Best Digital Marketing Training in Bangalore. Our Digital Marketing Course Curriculum provides knowledge and skills, equipping students for the job market. After finishing the course, students receive full placement assistance and training to facilitate swift job acquisition. A record obtained from the survey shows that over 44% of small and large firms are searching for qualified marketing professionals to enhance their online presence. According to the analysis done by Goldman Sachs, the size of internet-driven sectors in India will touch $160 billion in a few years, hence showing healthy growth for digital marketing in India.
“100% placement training and assistance is provided to students at the end of the course.”
The Digital Marketing Salary For Freshers is Rs. 3LPA to Rs. 4LPA. Compensation can differ depending on personal experience and skill level. FITA Academy is dedicated to providing top-notch Digital Marketing Courses in Bangalore with Placement, prioritizing skill enhancement to assist students in obtaining rewarding roles in esteemed firms. Upon finishing their Digital Marketing Courses, students can investigate several well-known job positions, such as:
- Search Engine Optimization Manager
- Digital Marketing CEO
- Social Media Marketing Executive
- Search Engine Marketing Executive
- Mobile Marketing Specialist
- Email Marketing Executive
Search Engine Optimization Manager
SEOspecialists are fully responsible for all stages of search engine optimization, keyword research, link building, website rating, and content creation. They coordinate with web development and social media marketing departments to execute several digital marketing efforts. Additionally, FITA Academy offers Online Marketing Courses in Bangalore, including placement training for different digital marketing positions, such as SEO Executive.
Digital Marketing CEO
A digital marketing manager oversees a particular company’s digital marketing processes. Their duties involve developing efficient online promotional content and monitoring the performance of marketing initiatives. Numerous FITA Academy graduates are working as Digital Marketing Executives, which has become one of the most desirable professions.
Social Media Marketing Executive
Social Media Marketing Executives manage the company’s social media campaigns. They aim to ensure that all marketing activities align with the overall business objectives, targeting existing and potential clients through properly executed campaigns. The syllabus offered at FITA Academy’s Digital Marketing Trainers in Bangalore is designed to impart knowledge of each segment of digital marketing, including Social Media Marketing.
Search Engine Marketing Executive
An SEM Executive ensure that products or websites can be easily located on search engines when individuals look for pertinent keywords. They must grasp customer objectives, online data collection, and elements influencing clicks on particular links. The Digital marketing courses in Bangalore at FITA Academy give an insight into every digital marketing domain.
Mobile Marketing Specialist
They are crucial in developing targeted mobile campaigns that enhance brand visibility and drive business success. Their expertise helps businesses establish a strong presence in the mobile market. FITA Academy aims to provide top-notch training to develop skilled mobile marketing professionals.
Email Marketing Executive
They require excellent communication to collect requirements, discuss campaign goals, and evaluate performance metrics. They are crucial in nurturing customer relationships via strategically developed email campaigns. FITA Academy’s Best Digital Marketing Courses Bangalore ensure that students become skilled email marketing professionals.
Content Marketing Executive
Content marketing professionals build brand loyalty, trust, and recognition by thoughtfully producing and sharing content. Their talent for storytelling and meaningful content writing is essential for effective marketing campaigns. FITA Academy is acknowledged as one of the Top 10 Digital Marketing Institutes in Bangalore with fees providing students with the essential skills to excel as content marketing executives.
Success Story of Digital Marketing Courses in Bangalore
Sanjai
Being completely new to digital marketing, I was nervous, but my trainer at FITA Academy made everything simple to understand. I can now proceed to handle real projects in whatever field I shall be practicing in to advance my career.
Monica
Being a mother who stays at home with children, I was in need of a flexible way of learning to be able to expand my knowledge. For me, FITA Academy’s Digital Marketing online course was perfect. These as classes were highly organized and my trainer was always close within reach.
Kaviya
FITA Academy’s Digital Marketing course was precise what I was looking for, when changing my career. The expert trainers and industry-focused syllabus helped me learn new skills. Thanks to their guidance, I landed a job within months!
Our Students Work at
Frequently Asked Question (FAQ) about Digital Marketing Courses in Bangalore
- The Digital Marketing Course in Bangalore offered at FITA Academy has been designed by the top-notch leaders of Digital Marketing for over a decade.
- Our FITA Academy's faculty team employs practical and theoretical approaches while training the students.
- Low Cost Digital Marketing Courses in Bangalore with fees break up for all students.
- Opportunity to attend Batch at any convenient time for the students and the working professionals.
- By completing the Digital Marketing Classes in Bangalore, the students avail 100% Placement training, interview practice, and talk about Digital Marketing Interview Questions and Answers.
- To ensure our clients get the much-needed recognition for studies accomplished, certified and recognized worldwide.
- The FITA Academy has corporate relationships with equal number of small, medium and large scale industries across the country. These companies have availability for students in various capacities such as a Digital Marketing Executive, an SEO analyst and the like.
- The students of FITA Academy have a Placement Portal exclusively for them. In order to prepare the students for interviews FITA Academy conducts mock interviews and group discussions.
- FITA Academy build the student professionally to face interviews.
- We provide maximum individual attention to the students. In our Digital Marketing Courses in Bangalore offline class batch size is optimised for 5 - 6 members per batch. The batch size has been reduced to clear the doubts of the students in complex topics clearly with tutors.
- FITA Academy provides the necessary practical training to students with many Industry case studies, Interview Tips and real-time projects.
The trainers are Industry leaders with a decade of experience in Digital Marketing Platforms. The Training faculty of FITA Academy are working professionals from the Marketing field who provide hands-on training and Corporate Training to the students.
The various payment modes accepted at FITA Academy are as follows.
- Cards
- UPI
- Bank Transfer
General Q & A about Digital Marketing Courses in Bangalore
What are the Best Digital Marketing Courses in Bangalore?
How much does digital marketing course cost in Bangalore?
Who is eligible for digital marketing course?
Can a fresher learn digital marketing?
Can I learn digital marketing in 3 months?
How long is the digital marketing course?
Which company is best for digital marketing jobs?
Some of the top companies that recruit digital marketers are as follows
- Accenture.
- Google.
- Tata Consultancy Services.
- Amazon.
- Cognizant Technology Solutions
- Zoho.
- ABC.
FITA Academy’s Digital Marketing Classes in Bangalore ensures you get placed in the above mentioned companies.
Which digital marketing has highest salary in India?
Some of the highest-paying digital marketing designations are as follows
- Digital Media Managers.
- Pay Per Click Managers.
- SEO Specialists.
- SEM Specialists.
- Content Strategist.
- E-Commerce Specialist.
- Brand Marketing Expert.
Is digital marketing a future?
Is digital marketing a difficult job?
What is digital marketing technology?
- Search Engine Optimization.
- Pay-per-Click.
- Social Media Marketing.
- Content Marketing.
- Email Marketing.
- Mobile Marketing.
- Marketing Analytics.
- Affiliate Marketing.
Is maths compulsory for digital marketing?
How much can I earn as a fresher by digital marketing?
What are the pillars of Digital Marketing?
- Search Engine Optimisation (SEO)
- Search Engine Marketing (SEM)
- Content Marketing
- Social Media Marketing (SMM)
How can I start digital marketing?
- Take up a Digital Marketing Course.
- Choose your Niche.
- Get Hands-on Experience.
- Create Your Online Presence.
- Work in a Job or as a Consultant.
- Write an Impressive Resume and Cover Letter.
- Apply to Jobs and Prepare for Interviews.
- Networking and Freelancing.
